Book reviews often help a reader decide on a book purchase. Book marketing depends a great deal on what others have to say about your writing. The only way that the public knows if a book is good is if it has been read by others and is recommended, unless they read it themselves. There are very few authors who can just sell their work without getting book reviews. For the most part, book reviewers influence the popularity of any novel or book especially those written by newcomers.
If you have a self published book and are looking for a way to promote it, you need to consider the services of a book review company. A book review service will often specialize in self published book reviews as a way to help others form an interest in these works. Those who have self published their writing and are seeking self published book marketing cannot afford to ignore the power of these type of notices.
Book reviewers work for magazines and newspapers. Most of the time, they are an independent writer who reviews books for a living. These reviews are featured in magazines like the New Yorker or The New York Times book section and are written by professional writers. Book reviewers are often inundated with requests to read and write about books. Unless you know a book reviewer who regularly freelances for well read publications, chances are that you are not going to get your work reviewed by a well known person. These writers have relationships with those who work for the major publishing houses. Those publishers spend a lot of money getting books published for authors and in cultivating relationships with those in the book review industry.
So how does a self published author take advantage of book reviews for their own book? They have to use a book review service. These services can help a self published author get the marketing that they need to get their work noticed. The more popular the book appears and the more it is reviewed, the more chances it has to be picked up by the public. Book reviews are a form of viral marketing, which is very effective in the publishing world. But you do not have to wait until this sort of marketing comes to you – you can seek out these notices by looking for a service that specializes in creating self published book reviews. The more often the work is reviewed, the more it generates a buzz with the public and the more likely they are to purchase the book. Book reviews have a tremendous impact on the sale of new books, no matter who writes them or where they are published.